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Wisdom Fresh Effect Tongue Cleaner effectively removes odour causing particles and bacterial plaque to help prevent bad breath. Unlike other cleaners it also features built-in mint fragranced, anti-bacterial protection to inhibit the growth of bacteria on the surface of the cleaner, keeping it hygienically clean and fresh when not in use. Use before brushing as a part of your daily oral care regime. For reasons of hygiene, replace your Tongue Cleaner every 3 months.